BarackObama.com: Always on Message, Even in Error
Jul 31, 2020154.7K Shares5.5M Views
Confession: I spend too much time on BarackObama.com.
As a campaign writer, I also spend too much time at rallies, but there’s no single moment when you know you’ve overdosed on stump speeches. On Obama’s website, however, that moment hit today, when I wandered into a non-working part of the campaign site for the first time. It turns out that even when a link doesn’t work, Obama.com is on message with the notification — and a branded graphic to boot:
Dexter Cooke
Reviewer
Dexter Cooke is an economist, marketing strategist, and orthopedic surgeon with over 20 years of experience crafting compelling narratives that resonate worldwide.
He holds a Journalism degree from Columbia University, an Economics background from Yale University, and a medical degree with a postdoctoral fellowship in orthopedic medicine from the Medical University of South Carolina.
Dexter’s insights into media, economics, and marketing shine through his prolific contributions to respected publications and advisory roles for influential organizations.
As an orthopedic surgeon specializing in minimally invasive knee replacement surgery and laparoscopic procedures, Dexter prioritizes patient care above all.
Outside his professional pursuits, Dexter enjoys collecting vintage watches, studying ancient civilizations, learning about astronomy, and participating in charity runs.
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