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Obama Busts Out the Email Tricks

Sen. Barack Obama has one of the most sophisticated organizations in political history, as many observers have noted, and his aides’ attention to detail is

Jul 31, 2020
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Sen. Barack Obama has one of the most sophisticated organizations in political history, as many observers have noted, and his aides’ attention to detail is striking. The campaign has been pelting supporters with emails for 20 months now, for example, but it saved one email trick for the homestretch.
After Obama’s Wednesday night infomercial, he sent a mass email calling out every supporter by name in the subject line:
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It’s a little jarring, and almost certainly increases the email’s “open rate.”
This means a larger pool of people who could respond to this final plea for, you guessed it, donating five dollars “or more.”
Camilo Wood

Camilo Wood

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Camilo Wood has over two decades of experience as a writer and journalist, specializing in finance and economics. With a degree in Economics and a background in financial research and analysis, Camilo brings a wealth of knowledge and expertise to his writing. Throughout his career, Camilo has contributed to numerous publications, covering a wide range of topics such as global economic trends, investment strategies, and market analysis. His articles are recognized for their insightful analysis and clear explanations, making complex financial concepts accessible to readers. Camilo's experience includes working in roles related to financial reporting, analysis, and commentary, allowing him to provide readers with accurate and trustworthy information. His dedication to journalistic integrity and commitment to delivering high-quality content make him a trusted voice in the fields of finance and journalism.
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