The Federal Trade Commission has proposed tighter restrictions on enviro-friendly claims in advertising and on food packaging. The guidelines haven’t been
“„Aiming to clear up confusion for consumers about what various terms mean, the Federal Trade Commission has revised its guidelines for businesses that make claims about so-called “eco-friendly” products.
“„The proposed new version of the agency’s Green Guides was released Wednesday, with recommendations for when to use words like “degradable” and “carbon offset” in advertisements and packaging, and warnings about using certifications and seals of approval that send misleading messages.