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One Company Is Transforming Lives Through Adaptive Fitness

1 in 36 children in the United States have Autism, which is just a fraction of a larger population that could benefit from tailored fitness programs for individuals with special needs. Worldwide, 1.3 billion people live with significant disabilities, highlighting a growing demand for adaptive fitness services.

Author:Sanah Connor
Reviewer:Sebastian Brooks
May 12, 2024
4.2K Shares
88.9K Views
1 in 36 children in the United States have Autism, which is just a fraction of a larger population that could benefit from tailored fitness programs for individuals with special needs. Worldwide, 1.3 billion people live with significant disabilities, highlighting a growing demand for adaptive fitness services.
Despite the high demand for specialized fitness solutions, there is a noticeable lack of providers offering adaptive fitness solutions. More than ten million online searches are conducted each month seeking information on these services, highlighting the significant need in the market.
A company is addressing the lack of accessibility to adaptive fitness by starting a movement that was inspired by a viral video. Brandon, a member of the special needs community, felt excluded in the health and fitness industry. His story led to the creation of Special Strong, a franchise and training certification company. Special Strong has certified 1,200 trainers globally who are committed to making a difference in the lives of individuals with special needs through adaptive fitness.
Daniel Stein, one of the co-founders of Special Strong, emphasized the company's mission of providing inclusive fitness services for all individuals. The specialized training program aims to empower those with adaptive needs to reach their fitness goals and enhance their overall health and wellness.
Ethno Holdings, a consulting firm specializing in investments and growth, saw a promising opportunity in the adaptive fitness industry and decided to team up with Special Strong to help expand its reach. By utilizing its extensive social media reach and cutting-edge AI technology, Ethno has played a key role in boosting Special Strong's growth, reaching a monthly audience of over 12 million people and increasing the number of individuals accessing their certified training and services.
"Our vision is to build a nurturing community that empowers individuals with special needs to excel and achieve their utmost potential," stated Dwayne Stoltzfus, the founder of Ethno Holdings and partner of Special Strong. "With our customized fitness initiatives, we aim to not only enhance physical well-being but also make a positive impact on overall quality of life."
Many clients have had their lives transformed by Special Strong, but Brandon's story is particularly inspiring. Through Special Strong's adaptive fitness program, Brandon has gained strength, confidence, and a sense of community that he previously felt was missing. His story, along with others who have shared their journeys on social media, showcases the profound impact specialized fitness services can have on individuals with special needs.
To further expand its reach and provide access to adaptive fitness programs in more locations across the country, Special Strong has teamed up with 24 Hour Fitness to bring adaptive fitness programs to more locations nationwide, increasing access for individuals in the special needs community. This partnership aims to expand reach and provide transformative fitness opportunities for all.
Special Strong is at the forefront of promoting inclusivity and accessibility in the fitness world, by empowering individuals with special needs to improve their physical and mental well-being. Their unique approach to adaptive fitness not only benefits their clients but also plays a crucial role in changing societal attitudes and making the fitness industry more inclusive for everyone.
Sanah Connor

Sanah Connor

Author
Sanah Connor is a Yoga Master and expert in Nutrition, holding a Master of Public Health in Nutrition from Harvard University. With over 15 years of experience in the field, Sanah specializes in creating personalized wellness plans that promote balanced nutrition, mindful eating, and physical fitness for optimal well-being. Beyond her professional work, Sanah is an avid advocate of holistic living and wellness. She finds fulfillment in practicing meditation, cultivating organic gardening, volunteering for community health initiatives, and indulging in creative writing. These diverse interests reflect her commitment to a well-rounded and fulfilling life, enriching both her personal and professional endeavors. Her mission is to inspire individuals to make informed choices and embrace holistic wellness for a happier, healthier life journey.
Sebastian Brooks

Sebastian Brooks

Reviewer
Sebastian Brooks is a dedicated Reiki Master, known for his profound understanding and application of energy healing techniques. With more than 13 years of experience in Reiki practice, Sebastian has helped numerous individuals achieve physical, emotional, and spiritual well-being through his healing sessions. His approach combines traditional Reiki principles with intuitive insights, creating a holistic and personalized healing experience for his clients. Sebastian's compassionate nature and deep connection to energy work have earned him a reputation for transformative healing results. Outside of his healing practice, Sebastian is passionate about wellness education, sharing his knowledge and insights through workshops and seminars.
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