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10 Top TikTok Influencers To Follow In 2024

As we delve into 2024, the TikTok influencer scene continues to flourish, with content creators amassing millions of followers and shaping pop culture in unprecedented ways. Let's explore the top TikTok influencers who are leaving an indelible mark on the platform.

Author:James Pierce
Reviewer:Elisa Mueller
Feb 22, 2024258 Shares14.3K Views
TikTok is a hit app with a rapidly growing user base. Like the contemporary American ideal, virality has the potential for anybody to utilize the app's special algorithm to fast achieve enormous success and even become a mega-influencer.
This article delves into the world of top TikTok influencers, spotlighting the individuals who have not only harnessed the power of this platform but have become trendsetters, shaping the digital landscape in profound ways.

What Is A TikTok Influencer?

A TikTok influencer is formally described as a user with 1,000 or more followers. Influencers on TikTok have a large following and the ability to become viral, but they also have a responsibility to provide material that connects with their audience. Influencers may monetize their TikTok accounts via sponsored posts, product placement, and other collaborations.
A collaboration initiative called the TikTok Creator Fundwas introduced by the TikTok platform to compensate content producers for their work. You must have at least 100,000 followers and 100,000 video views in the previous 30 days in order to be eligible for the TikTok Creator Fund. This might be a fantastic method to make money off of your TikTok profile and advance your TikTok profession.

Charli D’amelio

Charli D’amelio wearing a red blouse
Charli D’amelio wearing a red blouse
  • Account - @charlidamelio
  • Followers - 148.7 million
Originating from Connecticut, Charli D'amelio is the most well-liked influencer on TikTok. She began sharing dancing videos to popular songs on TikTok in 2019, and her celebrity grew rapidly. Her material consists of vlogs, sketches, and dancing challenges, and she now has about 150 million followers. Charli, nevertheless, didn't let her fame end on TikTok.
She has her own brand of perfumes, endorsement deals with Hollister and EOS, a Hulu original series, and she has even begun to release music. She was the youngest person to ever be on Fortune's 40 Under 40 list in 2020. In addition, Charli has been featured in many publications, including Teen Vogue's Young Hollywood Class of 2021 and Time 100 Next. Do you want to emulate Charli? Charli's sincerity is a major factor in her attraction. Being yourself and unapologetically yourself is another need for being a TikTok influencer. Your material has to be authentic, whether you're making funny films or instructing people on anything.

Bella Poarch

Bella Poarch wearing a pink outfit
Bella Poarch wearing a pink outfit
Bella Poarch, 25, used to have the number three slot on the most of the top TikTok influencer lists. However, in a comparatively short amount of time, she has amassed enormous TikTok renown. Bella’s TikTok career began when she posted a lip-syncing video to Millie B’s “M to the B,”which quickly went viral. This TikTok was the most liked TikTok in TikTok historyand gained over 60 million likes.
In addition to lip-syncing, dancing, and flaunting her sense of style, Bella shares lifestyle and cosplay videos on social media. With the release of her latest EP, Dolls, Bella has further solidified her career in music. Not to add, she's developed a lucrative TikTok profession and established herself as one of the most prominent influencers on the platform.
It's crucial to keep in mind that success on TikTok takes time if you want to follow Bella's example and become an influencer on the platform. To progressively grow a following for your TikTok content, you must be persistent and patient. For your own TikTok content, choose a theme you can concentrate on or mix and match topics, like fashion and gaming. In order to increase your number of views and followers, you should also investigate the most popular hashtags and trends using the TikTok algorithm.

Addison Rae Easterling

Addison Rae Easterling smiling
Addison Rae Easterling smiling
  • Account- @addisonre
  • Followers -88.7million
Without include Addison Rae Easterling, no list of the top influencers on TikTok could be considered complete. The New York Times has named the TikTok star—who hails from Louisiana among the sexiest social media personalities. Addison's lip-syncing videos and dancing skills have helped her gain a large following on TikTok. In fact, she founded The Hype House, a TikTok dance group that includes celebrities like Chase Hudson and Charlie D'Amelio.
Because to her popularity on TikTok, she was able to contract with WME, negotiate several sponsored post partnerships with American Eagle, start a podcast called That Was Fun? With Addison & Sheri, and get a role in a movie called He's All That. In August 2020, Forbes listed her as one of the top influencers on TikTok.
Addison's success may be attributed to both consistency and diversification. This 22-year-old TikTok celebrity is active on all TikTok platforms, including TikTok Challenges and TikTok Live, in addition to posting often. Every time her fans open the app, they have something fresh to look forward to from her ongoing creation of new material.

Zach King

Zach King wearing a black t-shirt
Zach King wearing a black t-shirt
Do you have adequate memory of Vine? If so, you are familiar with Zach King. Before TikTok even existed, Zach first gained recognition on the short-form video sharing website Vine. Zach, a prominent TikTok influencer today, is a master at altering videos to create captivating illusions. Zach provides a variety of material on his TikTok account, making it stand out. Zach never fails to astonish and enthrall his audience with his clever TikToks and elaborate illusions.
Zach has more than 70 million followers on Instagram, and corporations often commission him to provide material for their marketing efforts. From Zach, what can you learn? To begin with, you may try playing with the filters and effects available on TikTok to make some unique changes. In order to make your TikTok videos stand out, you should also consider building a unique style and coming up with innovative methods to engage your audience.

Dixie D’amelio

Dixie D’amelio taking a photo
Dixie D’amelio taking a photo
You're undoubtedly familiar with Dixie D'amelio, a popular TikTok influencer. Why? She is, of course, the sister of Charli D'amelio, the top TikTok influencer. Dixie, nevertheless, doesn't let her younger sister get in the way of her. In addition to being a singer, she is a major influencer on TikTok, having signed endorsement agreements with prestigious companies like Morphe and Hollister. In June 2020, Dixie launched her first song, "Be Happy," and made an appearance on the television series Attaway General, demonstrating her multifaceted abilities.
Dixie is also a caseworker for The D'Amelio Show on Hulu, which chronicles the everyday lives of Charli, Dixie, their father Marc, and their mother Heidi. It helps to have a well-known younger sister if you want to follow in Dixie's footsteps and become a TikTok influencer (lol). Jokes aside, the D'amelios are a great illustration of how varying your content both on and off TikTok can be crucial to building a sustained following as an influencer on the platform.

Jason Derulo

Jason Derulo wearing a black jacket
Jason Derulo wearing a black jacket
Jason Derulo is a singer-songwriter, dancer, and TikTok sensation. It should come as no surprise that he has over 56 million TikTok followers given his outstanding sense of humor and well-known partnerships with popular users like Zach King, the Lopez brothers, Michael Le, and Will Smith.
In 2020, he even collaborated with beatmaker Jawsh 685 to produce the song "Savage Love," which served as the basis for many TikTok contests. Finding your unique selling point and concentrating on it is essential if you want to become a TikTok influencer like Jason Derulo. Work along with other TikTok celebrities, and never forget to offer interesting and captivating stuff.

Spencer Polanco Knight

Spencer Polanco Knight wearing a purple jacket
Spencer Polanco Knight wearing a purple jacket
One of the biggest inspirations on TikTok is Spencer Polanco Knight, who calls himself a "mouth music man." Spencer X, a New York City native, has captured the hearts of TikTok fans everywhere with his fluid beatboxing and melodic songs. His 55.3 million-strong TikTok following was first sparked by the publication of two viral videos, one in which he beatboxes 14 distinct genres and the other including 20 original sound effects that he created himself.
Additionally, he has worked with well-known musicians including Alicia Keys, Sean Kingston, Marshmello, Russ, and the Lopez Brothers, who are popular on TikTok. Spencer X's success on TikTok can be primarily ascribed to his distinct brand, commitment to creating high-quality content, and participation in the platform's wider community via user interaction. Creating material that features current TikTok trends and is customized to the TikTok lifestyle, he also has a deep understanding of his audience. As a result, Spencer X has emerged as one of the most prominent TikTok influencers, receiving praise from Insider, Forbes, and other publications.

Loren Gray

Loren Gray wearing a pink dress
Loren Gray wearing a pink dress
Loren Gray, a 20-year-old from Pottstown, Pennsylvania, will go next. Loren is a musician, entrepreneur, and TikTok celebrity. Before TikTok was created in 2017, she gained popularity on and went on to become well-known. Her following has expanded to include nearly 54 million TikTok users, 3.73 million YouTube subscribers, and 23.6 million Instagram followers as of right now. Loren is well-known for her imaginative videos that include lip-synching and unique music.
She inked a contract with Virgin Records in 2021, and since then, she has put out 10 songs. Loren's popularity on TikTok has allowed her to collaborate with companies including Burger King, Hyundai, Revlon, and Skechers. She established her own jewelry line, Always, in December 2020. When you arrive early and don't give up, Loren is a great illustration of what may happen. Using TikTok as her primary platform, she has amassed an enormous fan following and career.

Michael Je

Michael Je laughing
Michael Je laughing
Michael Le, better known by his stage name JustMaiko, is a dancer and TikTok influencer from Florida. He started Tiktokking in 2016. Michael is well recognized for his dance lessons and videos, in which he effortlessly performs difficult routines. He has collaborated with a number of notable dancers, celebrities, and social media influencers, including Mikeila J, Jason Derulo, and Crissa Jackson.
Michael is a teacher and professional TikToker who supports TikTok as a venue for budding dancers to show off their skills. In addition, he is a devoted family guy who often includes his two younger brothers in his videos which, let's face it, are very adorable. Michael blends his native dance skill with his sense of humor and family values to produce material that TikTok users adore.

Riyaz Aly

Riyaz Aly wearing a blue shirt with flowers
Riyaz Aly wearing a blue shirt with flowers
16-year-old TikToker and Bollywood actor Riyaz Aly is the youngest TikTok influencer on this list. His dancing videos and lip-syncing in the Bollywood style have garnered him a large following on TikTok, with over 45 million users. In his native India, Riyaz has become well-known as a result of the TikTok app.
Additionally, he has appeared in many popular music videos, like as Rajat Nagpal's "Pahadan" and Tony Kakkar's "Yaari Hai!!" Even at the age of 16, Riyaz demonstrates admirably how one may develop a fan base on TikTok by identifying a specialty and maintaining consistency in their posts!

Top Tiktok Influencers - FAQs

With more than 148 million followers, Charli D'amelio is the most well-known influencer on TikTok. Addison Rae (88.7 million), Zach King (70.9 million), and Bella Poarch (92.4 million) are three more prominent TikTok users with large followings.

Are TikTok Influencers Paid?

Influencers on TikTok do get paid, and handsomely. Over $20,000 is earned by some of the most well-known TikTok influencers per post. There are other methods for influencers to make money, including via sponsored posts and TikTok's Creator Fund.

How Do You Get To Be A TikTok Influencer?

In order to become an influencer on TikTok, you must provide content that appeals to the platform's user base. Fun, humorous, and engaging material is what viewers of TikTok want to consume. Videos with dancing, humorous skits, or lip-syncing often do better than vlogs with a lengthier duration. To expand the audience for your videos on TikTok, submit them often and make advantage of popular hashtags and subjects.


These influencers are leading the way in reshaping the digital environment with TikTok, pushing the envelope of creativity and impacting millions of people globally. These people's varied skill sets and entrepreneurial energy serve as a reminder of the complex nature of success on TikTok, where users may achieve more than just short-lived viral sensations and go on to have long-lasting, meaningful careers. The way we engage with the world and consume information will undoubtedly be forever changed by TikTok and its creators as we traverse the always changing social media environment.
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James Pierce

James Pierce

Elisa Mueller

Elisa Mueller

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